Warrior Signs as Sponsor for U.S. Men's Team
from press release
BALTIMORE — US Lacrosse has selected
Warrior Lacrosse as the official equipment and apparel supplier to
the U.S. men's national teams program. This is a six-year agreement
between the two organizations to work together on a number of
initiatives to promote Team USA and the sport of lacrosse. The
Warrior sponsorship covers both the 2010 and 2014 U.S. men’s
senior teams as well as the 2012 U.S. men’s under-19
team.
"This agreement establishes a powerful strategic alliance focused
on increasing the performance and promotional impact of our
men’s national team program,” said Steve Stenersen,
president and CEO of US Lacrosse. “We are excited to work
with Warrior to best prepare our men’s national teams for
competition and broaden their exposure to the national lacrosse
community.”
The U.S. men’s national teams program is coordinated by US
Lacrosse, the national governing body of the fastest growing sport
in the United States. The partnership between US Lacrosse and
Warrior will include a variety of efforts to leverage US Lacrosse
media properties, such as Lacrosse Magazine, uslacrosse.org,
laxmagazine.com and other new social media endeavors, to promote
the game both nationally and internationally. Warrior and US
Lacrosse will create content for fans, following the team through
training and competition.
“I am very excited to regain our sponsorship of the U.S.
men’s national teams program and reunite the premier lacrosse
team and brand,” said Dave Morrow, founder of Warrior Sports
and member of the 1994 and 1998 gold-medal winning U.S men’s
national lacrosse teams. “I understand the dedication,
commitment and product needed to win. Warrior is thrilled to
support the team’s drive for gold and pleased to have the
opportunity to introduce the best head-to-toe products in the
world, on the best players, on the biggest stage.”
Team USA kicks off its fall exhibition schedule on Sept. 26 at
6:00 p.m. at the United States Military Academy in West Point, N.Y.
Then, the team will play exhibition games at the United States
Naval Academy in Annapolis, Md. on Oct. 18 and at Stony Brook
University (N.Y.) on Oct. 31. The team will also offer
instructional youth lacrosse clinics in 10 different locations all
over the country this fall. Information on the clinics, a full
schedule of exhibition games and ticket purchasing information can
be found at www.uslacrosse.org.
The 2010 U.S. men’s team will compete in the Federation of
International Lacrosse (FIL) World Championship in Manchester,
England, July 14-24, 2010. Tickets are on sale at
2010worldlacrosse.com. Head Coach Mike Pressler will lead the U.S.
team as they seek to recapture the gold after losing to Canada in
the 2006 championship game. Since the first recognized
international championship in 1967, The U.S. has won eight of 10
gold medals, including its last one in 2002.
Warrior Lacrosse
Headquartered in Warren, Michigan, Warrior is recognized as a
premier manufacturer of innovative, high performance, cutting-edge
equipment, footwear and apparel for lacrosse athletes of all ages
and abilities. Founded in 1993 by former champion lacrosse player
David Morrow, Warrior was acquired by privately-held New Balance in
February 2004. The company is dedicated to a core set of
principles: technical superiority, grassroots marketing, original
and creative youthful expression and strong partnerships with
retailers and suppliers. For more information, visit www.warriorlacrosse.com.
US Lacrosse
US Lacrosse, a 501(c)(3) nonprofit corporation, is the national
governing body for men’s and women’s lacrosse. US
Lacrosse has more than 300,000 members in 62 regional chapters
around the country. Through responsive and effective leadership, US
Lacrosse strives to provide programs and services to inspire
participation while protecting the integrity of the game. To learn
more about US Lacrosse, visit www.uslacrosse.org.
